MICRO-INFLUENCER MARKETING IN 2025: THE REAL POWER BEHIND BRANDS

Introduction Gone are the days when mega influencers dominated the digital stage. In 2025, it’s all about micro-influencers—creators with niche audiences, high engagement, and real influence. Brands no longer chase follower count; they chase authenticity and conversion. If you're sleeping on micro-influencers, you're missing the future of digi